Agency Management

The PIE Equation

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The growth, expansion, and wealth goals that you’ve set for your agency are within your control. If you want to know how to keep up momentum and make sure that you keep pushing that curve, gain more clients, and make more money, the PIE equation can help you. Understanding the PIE equation can take your agency to the next level.

Reaching your goals doesn’t have to be overly complicated. It is preferable to achieve more wealth employing realistic, strategic, and steady growth. Read on to understand how the PIE equation can help your new agency turn into an eight-figure agency.

What Does the PIE Equation Tell Me?

It is imperative that you use the PIE Equation to help you grow your agency. It is an insightful tool that will project the future growth of your company and help you assess where your revenue will eventually cap out. By gathering a few pieces of essential information about your agency and inserting them into the equation, you will see your growth potential based on where things currently stand.

The PIE Equation

Below, you will find an example of the PIE equation in action. Obviously, your values will be different, but this will demonstrate how it works.

Your churn % is churn by the end of the month divided by your number of active clients at the start of the month. Essentially, this number is the percentage of how many of your clients leave before the end of the month.

Once you have this information, you can calculate your average number of new clients per month, average LTV per client, and your monthly recurring revenue cap.

Client Cap

To figure out where your client numbers will cap out, you must divide your new clients per month by your churn rate %.

Using the example above, the monthly client cap is 36.

In other words, if you continue averaging 4 new clients per month and your churn rate % stays the same, you’ll eventually reach a client cap of 36 per month. Unless one of your variables changes, your number of clients won’t break this cap.

Average Customer Lifetime Value (LTV)

To calculate the LTV, we’ll apply the same process, but we’ll divide the average price per client by the churn % rate.

Using the same example agency, you’ll get an average LTV of $11k.

Monthly Recurring Revenue Cap

To calculate your new business revenue per month, simply multiply your number of customers by their average price. Then to get your MRR Cap, you’ll divide the new business revenue in a month by your churn rate %. In this example, your MRR will cap out at $47k.

Let’s look at this scenario. If your average new client acquisition per month increases to 7. Your churn rate % stays the same. Your client cap will rise to 59. New business revenue grows to $9k. And your MRR cap becomes $77k.

What Does This Mean For My Agency?

There is no getting around it. If you want your MRR cap to rise, something will need to change. To break the current cap, you will have to improve your churn % or you will need to increase the amount of new clients you bring in per month.

Using the PIE equation is one of the best things you can do to scale your agency and streamline your strategic growth plan.

Work With 8 Figure Agency & Expand Your Wealth

8 Figure Agency is an experienced and motivated team that wants to help you take your business to the next level. Schedule a call with us today and let us show you how to grow your company’s wealth!

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Attention, Business and Agency Owners!!

Here's What They Have To Say

Curious about what other 8F clients have said about our work? Scroll no further, and take a peek at some of our top performers below.

Samuel Gianordoli

I am really impressed by how good the workflows and strategies from 8F work. Everything I implement makes a huge difference.

My mind has been blown by how much value is delivered every week. Its just one gamechanger idea after the other, back to back value. I highly recommend 8 Figure Agency.

– Samuel Gianordoli

Cinemepic (Founder & CEO)

Todd Philie

I’ve been working with 8F for 3 months so far and am loving the experience.

The team is awesome to work with and has opened my eyes to what is possible with my business. I would highly recommend them for your business.

– Todd Philie

Southcoast Marketing Group (Founder & CEO)

Legacy Builder Hits 100K Monthly with 8F

I’m Brett Erik, COO of Legacy Builder, a ghostwriting agency. Thanks to 8F Agency, we skyrocketed from 20K to over 100K a month, significantly boosting our annual revenue. They provide invaluable perspective, clear next steps, and guidance. They helped us conquer massive obstacles by breaking them into manageable tasks. I highly recommend 8F, especially Zach and Jordan!

– Brett Erik

Legacy Builder (COO)

From Cage to Freedom

Experienced a transformative journey. In just two months, our business flourished, achieving a remarkable fourfold profit increase, surpassing the $100,000 milestone.

This success is a testament to the effective strategies and guidance provided by Jordan Ross and the incredible team at 8F.

– Miquel Girones

miquelgirones.co (Founder)

Asa Burroughs

Working with 8F, I was able to add $20,000 in recurring revenue in just a few months. They have helped me become a lot more intentional with how I scale and have been a great partner for me. It has made scaling a lot easier.

– Asa Burroughs

Full Sprint (Founder & CEO)

Dakota Robinson

8F is unlike any program I’ve joined. The structure and attentiveness of the team is a prime example of how a business should operate. They practice what they preach, and it shows when it comes to systems, communication, and professionalism. I joined because it’s not enough to have a skill.

Skill without systems and processes in place is like trying to get to a destination without a map. I heard amazing things from friends about Jordan and the 8F program, so it was an easy choice on who to go to.

– Dakota Robinson

Growth Ghost (Founder & CEO)

Game-Changing Support from 8F

I’ve been working with 8F for two months thus far and am a big fan. The collaboration has allowed me to expedite my entrepreneurial learning curve and mitigate a lot of headaches I would have scaling solo. The structure and systems I’m building with their help are setting the right foundation for me to scale big time over the next 1-5 years. Highly recommend them to any entrepreneur.

– Ben Billups

Noble Digital (Founder & CEO)

8F's Impact On Our $1 Million Revenue Boost

Working with 8F left to insane ROI. We added over $1,000,000 in net new revenue in our first 6 months working with them.
The processes they helped us implement were simple and easy to follow which led to massive scale quickly. I would highly recomment 8F.

– Jarid Dietrich

AndBoogie (Founder)

Jessica Crum

Working with Jordan and the 8F team has been incredible. They helped me make tough decisions, establish structure, boost team confidence, and enhance client satisfaction.

Grateful for their support and the fantastic results achieved!

– Jessica Crum

Silverlake Design Studio (Founder & CEO)

Jordy Sterk

I was able to add $25,000 in MRR in 2 months with 8F after being stuck. I learned that scaling was simpler when focusing on how to train my team and delegate my responsibilities to them. From there, I was able to open up my funnel again and take on new clients.

– Jordy Sterk

Newfive (CEO & Founder)

Unlocking Freedom: My 8F Journey

I’m Randy, founder of Third World Creative. When I began with 8 Figure Agency, I was a one-person show, drowning in work. In just six months, they revolutionized my business. Now, I live the digital nomad life, work less than 40 hours a week, and have a smoothly humming operation. Highly recommend!

– Randy Ginsburg

Third Wall (Founder)

Game-Changing Success With 8F

Working with 8F is great, simply awesome. They’re knowledgeable, speak from experience, making all the difference. Great conversations on calls, leaving with actionable items. Excited to see sales increase; creating systems and hiring people can change my business. Doubled revenue in first two months. Right program at the right time, thank you!

– Lucas Caroll

The Biz Of Senior Care (CEO & Founder)

Brady And Tyler Morton

My brother and I have been in business’ for two years. We’ve been working our hardest but never seem to know the easiest and fastest path forward. After our first call with 8F, I looked at my brother in disbelief (and relief) that the exact path we needed to take was laid right before us.

– Brady And Tyler Morton

Uleads (Co-Founder)

Matthew Khorsandi

As the founder of GLP Marketing and SERPS.com, within four months of partnering with 8FA and working with Jordan, my revenue scaled to 7 figures, with an extra $50,000 in monthly recurring revenue. Their clear frameworks and genuine care are game-changers. I’m excited to continue this journey, aiming for the 8-figure club together. Highly recommended, and I am extremely grateful for Jordan and the team’s guidance. Thank you!

– Matthew Khorsandi

GLP Marketing (CEO & Founder)

Wizofecom

Struggled with client communication & strategies, managing daily problems, stuck in day-to-day tasks. First call with you, problem solved. You showed me how to map client’s journey, assign team roles, create winning SOP structure. Implemented it all, instant relief for team. Now managing majority of clients better, ready to add another 30-50k MRR in next 45 days because of 8F. Recommend every agency owner doing 50k a month to hire Jordan’s Systems Consultancy.

– Wizofecom

Jacob Levin

I was able to add 150K M RR to my business, remove myself from the business and start working on my second business as result of working with 8 Figure Agency.

These guys are the real deal and if you’re considering working with them, I would HIGHLY recommend you do.

– Jacob Levin

Learn to Focus and Get Accurate

Working with Jordan & 8FigureAgency has been really positive. I’ve been able to improve my systems and identify the most important parts within the business that I should be focusing on at any given time. I’ve gotten far more accurate with all the data in the business and optimize decision-making moving forward.

– Waheed Dhedi

New Limits (Founder)

Employ Processes & Systems that Work

The 8F team is great with a proven system that works. I personally have implemented suggestions that improved efficiency in our processes, transparency with our team, and better results for clients. Most importantly, I enjoy the entire 8F team as human beings. Definitely give them an opportunity to scale your agency!

– Nate Ruben

Ruben Digital (Founder & CEO)

Transform Your Business

If you’re even considering working with 8F, go forward with it. Working with their team has transformed our business and empowered us from working in the business to on the business. We’ve seen results FAST and had ROI by the end of month one.

– Nico De Bruyn

Boundless Media (CEO & Founder)

Make use of their wealth of knowledge

I look back at my business before starting working with them, and it’s been a night-day difference. The results that we’ve had, the processes we have in place, and how much the team has grown, it’s all because of them. Jordan and his team are that good.

– Jimmy Slagle

Trend Z (CEO & Founder)

Turn ideas into systems

It’s been a crazy ride. They’ve helped me scale all of my backend systems & infrastructure. I didn’t know how to build and scale the company without me handling every single part of it. They really helped me put the people in my team in the right places.

– Sam Lister

BLNK Slate Media (CEO & Founder)

Revisit Your Mission & Vision

Other than revisiting and setting up all of our processes, what’s really important to us is how he has helped us find our culture, and revisit our vision and mission. Their knowledge is spectacular. We’d rate them with the highest possible score. They’re the best companion for this journey.

– Jordi Marca

Gotoclient (CEO & Founder)

Scale & Optimize Your Agency

I would highly recommend Jordan if you’re looking to either scale, optimize or both with your agency. He was adding value from the first day, giving me and my co-founder a lot of helpful feedback on how to improve all things related to operation within our agency.

– Bo Royal

Pareto PPC (CEO & Founder)

Choosing Jordan has been one of our best decisions

Operations have been a challenge for us. Working with 8F Agency helped us grow and start building habits & behaviors around how we should be thinking about our finances, operations, teams, capacity, etc.

– Ashwath Narayanan

Social Currant (CEO & Founder)

Take The Systems Seriously

I was able to build a multi-million dollar business with the help of 8 Figure Agency and take my lessons I learned with them to acquire an additional four businesses. I highly recommend hiring them.

– David Riggs

Pneuma Media (CEO & Founder)

Get Ready For Your 10x Scale

8figureagency help your business operate as if the company is 10x larger than it actually is. If you work with them, it’s gonna prepare you for what that scale looks like.

– Lucas Capestany

Twiz (CEO & Founder)

Get Ready For Your 10x Scale

8figureagency help your business operate as if the company is 10x larger than it actually is. If you work with them, it’s gonna prepare you for what that scale looks like.

– Lucas Capestany

Twiz (CEO & Founder)

Reshaping Our Business: 8F's Impact

In one month with 8F, we have completely changed my business. We identified our customer base and have completely re-positioned to focus on them to increase revenue, LTV and profit.

– Domenico Vitolo

Onik Labs (Co-Founder)

Ciaran Houlihan

Ciaran Houlihan shares how the 8FA program transformed his business. Previously stuck in client work without scalability, he joined Jordan’s program and learned effective systems. Since working with 8FA, Ciaran’s business grew by 40K in MRR. He shifted from long client hours to focusing on business growth and systems. 8FA surpassed their expectations and was the best decision they made. Joining 8FA for remarkable results in your business is a no-brainer.

– Ciaran Houlihan

Converté (Co Founder)

Brendan McKinnon

Brendan McKinnon from the Alpen Group shares how engaging with Jordan on Twitter and participating in four calls led to a paradigm shift in their business approach, resulting in a remarkable 40% revenue increase.

– Brendan McKinnon

Alpental Group (CEO & Founder)

Allan Khazak

I’m Alan, founder of VROOM MEDIA. Started with 8F agency in Jan 2023. In Dec, revenue was around $75,000. In May 2023 brought over $140,000 in revenue, more than doubling. 8F agency filtered team, strengthened culture, added good members, improved overall culture. Launched new department. Pleased, aiming to double again. Thanks, Jordan and team.

– Allan Khazak

Vroom Media (CEO & Founder)

Akhil Ahluwalia

Jordan and his team over at 8FA are some of the best consultants I’ve worked with in the space. They have helped us so much with our operation, reducturing our business, and just overall guidance as we are growing into a 7 figure + company. Since joining 8FA a few months back, we have double our business and are on pace to triple in the coming months. Huge shoutout to the 8F team.

– Akhil Ahluwalia

Spring Media (CEO & Founder)

Johnnie Tran

Working with 8F has been instrumental in taking the right steps to scale my agency. I feel amazing about adding another $100,000 MRR and have a clear path to do so.
Highly Recommend any agency that is looking to grow to work with them.

– Johnnie Tran

MoneyTree Strategy (CEO & Founder)

Allan Porter

In my first quarter with 8F, we’ve been able to grow my (7 figure) agency by 26%. 8F has been instrumental in this growth, keeping me accountable and ensuring I’m working on the right things to grow my business.

– Allan Porter

Porter Media (CEO & Founder)

Our experience with 8 Figure has been nothing short of incredible. We’ve been able to get a ton of time back in our day, and our operations are running smoother. They have taken a deep dive into our business operations and sales process and have given us solutions and advice on how to continue to navigate and grow as a company. Love the team!

– JT Barnett

BarnettX (CEO & Founder)

Before coming to work with 8F, we hit a plateau for over a year. Winning and churning clients at a similar rete. We were stuck. Onboarding new employees was long and painful and client results were hit and miss. Since joining 8F, we’ve created incredible structure in the business, through team responsibilities, training and client delivery. Crucially, this has freed up my time to focus on business development and growth, which has taken us over the £1m ARR mark and beyond!

– Ryan James

Rocket SAAS (CEO & Founder)

Kenneth Todd

If my first 4 months working with 8F, I’ve been able to add about $80,000 in monthly recurring revenue to my business.
The ability to scale my business as a result of my partnership with them has been invaluable, empowering me to scale with confidence and purpose.

– Kenneth Todd

Gaia Media Group (Founder)

Bryan Starck

Working with 8F has been awesome. Having them to ensure I am making the right move at the right time has given so much confidence as I have grown. We’ve been able to add 55k MRR in the 6 months with them and I’m confident we’ll continue to grow working with them at our side..

– Bryan Starck

Cameron Ilbutti

“I’ve invested $40,000 in other business growth and development programs. This is the first one that isn’t bullshit. For the first time, I feel like I have a partner that is going to help me scale.”

– Cameron Ilbutti

Founder, Bidview Marketing

Added $100,000/mo In 4 Months

The 8 Figure Agency investment was one of the best we’ve ever made. Not only did we add over $100,000 in MRR in 4 months, but we’ve also been able to fully remove ourselves from the operation in under 12 months. We couldn’t recommend working with 8F more.

– Jordan Lee

Co-Founder FE Growth Partner

Forbes 30 Under 30

Thank you for the excellent leadership and management training provided to our media and creative managers. The team has given overwhelmingly positive feedback and we have already seen improvements in communication and collaboration. We believe this training will continue to benefit our company in terms of increased productivity and success. Thank you for your expertise.

– Andrew Fabbri

Co-Founder Jump 450

Sam Piliero

Hi, I’m Sam Piliero, owner of Moonlighters, an ad agency. Originally partnered with Jordan & 8 Figure when earning $50-80K monthly. Their expertise in processes complements our advertising skills, ensuring success. No plans to change; they’ve become a valuable part of our team, which is incredibly helpful.

– Sam Piliero

The Moonlighters (Founder)

Cory Young

I have been working with 8F for many months now
and the partnership is super valuable.
At first, I didn’t have time to work on my business.
Within a handful of month of working with 8F, I was
able to onboard a new FT employee to get a lot of
my time back. Since starting with them, I have doubled my business and highly recommend them.

– Cory Young

BCC Interactive (Founder & CEO)

How we help

Helping agencies reach 8 Figures in annualized revenue through better operational, fulfillment and management processes.

Helping agencies reach 8 Figures in annualized revenue through better operational, fulfillment and management processes.

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The PIE Equation

Share now

What Does the PIE Equation Tell Me?

The PIE Equation

Client Cap

Average Customer Lifetime Value (LTV)

Monthly Recurring Revenue Cap

What Does This Mean For My Agency?

Work With 8 Figure Agency & Expand Your Wealth

Search

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Attention, Business and Agency Owners!!

Here's What They Have To Say

Samuel Gianordoli

Todd Philie

Legacy Builder Hits 100K Monthly with 8F

From Cage to Freedom

Asa Burroughs

Dakota Robinson

Game-Changing Support from 8F

8F's Impact On Our $1 Million Revenue Boost

Jessica Crum

Jordy Sterk

Unlocking Freedom: My 8F Journey

Game-Changing Success With 8F

Brady And Tyler Morton

Matthew Khorsandi

Wizofecom

Jacob Levin

Dylan Ander

Learn to Focus and Get Accurate

Employ Processes & Systems that Work

Transform Your Business

Make use of their wealth of knowledge

Turn ideas into systems

Revisit Your Mission & Vision

Scale & Optimize Your Agency

Choosing Jordan has been one of our best decisions

Take The Systems Seriously

Get Ready For Your 10x Scale

Get Ready For Your 10x Scale

Reshaping Our Business: 8F's Impact

Ciaran Houlihan

Brendan McKinnon

Allan Khazak

Akhil Ahluwalia

Johnnie Tran

Allan Porter

Leevi Eerola

Kenneth Todd

Bryan Starck

Cameron Ilbutti

Added $100,000/mo In 4 Months

Forbes 30 Under 30

Sam Piliero

Cory Young

How we help

Quick Links

Get in touch

Build Momentum.

Get Your Free 8F Talent Funnel E-book